3910 MAIN ST, ROWLETT (DALLAS CO), TX, 75088
$47,583,440
2025 Appraised Value
↑ 2.0% from prior year
EXECUTIVE SUMMARY: VILLAGE OF ROWLETT
Village of Rowlett presents a stabilized but undermotivated asset trading below comps on both per-unit price ($147K vs. $159K submarket) and cap rate (6.59%), signaling the market has priced in operational upside that may already be captured. The property is operationally sound—2.16x DSCR, 85% of units in excellent condition, $9.7K NOI per unit—but rental performance betrays market softness: two-bedroom units rent 15.3% below submarket, occupancy sits at 87.1%, and aggressive concessions (6 weeks free) are in play despite zero new supply competition nearby. Demographics present a structural headwind: the 1-mile trade area is 57.9% owner-occupied in an affluent ($89.9K median HHI) suburban ring where renters are price-constrained secondaries competing against ownership optionality rather than expressing rental preference. The $10.6M gap between appraised value ($47.6M) and estimated sale price ($36.6M) suggests either appraisal inflation or a meaningful value-add thesis, though prior ownership has already harvested most renovation upside (2018–2022 refresh cycles complete). Watch-list: The risk-reward is asymmetric—limited margin of safety at market pricing, and demand recovery depends on broader Dallas recovery, not supply constraints or operational levers.
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Village of Rowlett presents as a Class B+ asset with minimal value-add opportunity. Built in 2016 with 85% of units photographed in upgraded or premium condition, the property shows consistent finishes across the portfolio: quartz/granite countertops, stainless steel appliances, modern slab/shaker cabinetry, and vinyl plank flooring dominate the 2018–2022 renovation timeline. Exterior condition is excellent with contemporary mid-rise/podium architecture and fresh landscaping, while amenities (resort pool, modern fitness center, clubhouse with stone fireplace) align with current market expectations. The 37 "excellent" condition ratings versus 4 "good" suggest deferred maintenance is negligible; the primary risk is that prior ownership already captured most value-add upside, leaving limited margin-of-safety for acquisition at market pricing.
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Location Profile Misalignment: Walk Score 58 and Transit Score 42 indicate car-dependent suburban positioning, yet $1.54K average rent suggests aspirational urban positioning. Rowlett's modest amenity density and distance to Dallas employment centers (12+ miles) mean tenant demand depends heavily on affordability and family-oriented amenities rather than walkability or transit access. The rent level underperforms comparable car-dependent suburban product in DFW and leaves limited upside unless occupancy rates or operational efficiency significantly outpace market. This asset competes on price, not lifestyle convenience.
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The 0.0% pipeline density presents minimal near-term supply risk, but the deteriorating submarket vacancy trend signals demand softness that predates any new competitive threats. With zero active construction nearby and no permitted projects on file, this property faces headwinds from occupancy pressure rather than new supply competition. This benign supply environment provides a window for operational improvements, though stabilization will depend on broader market recovery rather than supply constraints.
No multifamily construction permits found within 3 miles
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Village of Rowlett trades at a 6.59% cap rate despite a 45.0% opex ratio and $9.7K NOI per unit—roughly 10–15% below Dallas Class A/B comps—suggesting the market is pricing in near-term operational upside rather than stabilized yield. The $10.6M gap between appraised value ($47.6M) and estimated sale price ($36.6M) signals either appraisal inflation or the analyst is modeling a meaningful value-add thesis, though a 2.12x DSCR and 4.8% vacancy indicate the asset is performing respectably today. At $147K per unit versus the $159K submarket benchmark, the property trades 7.6% below comps on a unit basis, consistent with the cap rate premium. The operational profile (modest expense ratio, strong debt service coverage) supports a hold or moderate repositioning strategy rather than distressed acquisition.
Estimated from loan records, rental listings, and appraisal data using industry-standard assumptions.
Based on most recent loan: $30,381,100 (Feb 2016, hud_fha) @ 3.75%
Computed from nearby properties within 3 miles of similar vintage
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Village of Rowlett is a 249-unit, 2016-built garden-style apartment community in suburban Dallas (Rowlett, Dallas County) with wood-frame construction across three stories and detached garage parking. Unit finishes are oriented toward the upper-mid market with granite countertops, stainless steel appliances, wood-style flooring, and washer/dryer in-unit; the property also offers two-story townhome and live/work floor plans alongside traditional apartments. Pet policy allows two animals per unit at $350 nonrefundable each plus $25/month per pet; no utilities are included in rent. The property's walk score of 58 reflects car-dependent suburban positioning, though amenities include a resident clubhouse and covered outdoor spaces.
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Village of Rowlett is materially underrented across all unit types relative to submarket benchmarks, with elevated vacancy signaling weak lease-up momentum. Two-bedroom units command $1.8M average rent versus a $2.1M market benchmark (15.3% discount), while one-bedrooms lag by 12.8% ($1.4M vs. $1.6M). The property is currently offering 6 weeks free on select units—a aggressive concession typical of soft market conditions—with 32 units available out of 249 (12.9% occupancy gap). Recent lease activity shows wide rent dispersion within bedroom types ($1.3K–$1.5K for 1BR; $1.6K–$2.1K for 2BR), indicating selective pricing rather than market-rate leasing, consistent with concession-driven placements.
Estimated from listed vacancies vs total units
Min/avg/max asking rents from property website
| Unit | Beds | Baths | Sqft | Rent | Status | Listed | Days |
|---|---|---|---|---|---|---|---|
| 2BR | 2 | 1,250 | $2,095 | Active | Mar 24 | — | |
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Mar $2,095
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| 2BR | 2 | 1,143 | $1,915 | Active | Mar 24 | — | |
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Mar $1,915
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| 2BR | 2 | 1,177 | $1,772 | Active | Mar 24 | — | |
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Mar $1,772
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| 2BR | 2 | 1,183 | $1,727 | Active | Mar 24 | — | |
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Mar $1,727
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| 2BR | 2 | 1,010 | $1,552 | Active | Mar 24 | — | |
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Mar $1,552
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| 1BR | 1 | 768 | $1,524 | Active | Mar 24 | — | |
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Mar $1,524
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| 1BR | 1 | 633 | $1,421 | Active | Mar 24 | — | |
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Mar $1,421
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| 1BR | 1 | 691 | $1,345 | Active | Mar 24 | — | |
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Mar $1,345
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| 1BR | 1 | 709 | $1,320 | Active | Mar 24 | — | |
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Mar $1,320
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| 1BR | 1 | 691 | $1,285 | Active | Mar 24 | — | |
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Mar $1,285
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| Studio | 1 | 633 | $1,281 | Active | Mar 24 | — | |
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Mar $1,281
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| 1BR | 1 | 768 | $1,277 | Active | Mar 24 | — | |
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Mar $1,277
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| E1 | Studio | 1 | 623 | — | Inactive | Mar 24 | — |
| E3 | Studio | 1 | 645 | — | Inactive | Mar 24 | — |
| E4 | Studio | 1 | 697 | — | Inactive | Mar 24 | — |
| A2 | 1BR | 1 | 691 | — | Inactive | Mar 24 | — |
| A3.1 | 1BR | 1 | 710 | — | Inactive | Mar 24 | — |
| LW2 | 2BR | 2 | 1,010 | — | Inactive | Mar 24 | — |
| B1 | 2BR | 2 | 999 | — | Inactive | Mar 24 | — |
| B1.1 | 2BR | 2 | 1,010 | — | Inactive | Mar 24 | — |
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Affordability strain in an affluent but renter-light submarket. The $1.54K monthly rent consumes 20.0% of the 1-mile median household income ($89.9K), which is healthy, but the immediate trade area skews heavily owner-occupied (42.1% renter), limiting demand density. Income distribution is top-heavy—45.6% of 1-mile households earn $100K+—signaling this is an affluent suburban ring, not workforce housing, yet only 25.4% renter concentration at 3 miles suggests renters here are price-constrained secondaries choosing to rent despite ability to buy. Population scale at 5 miles (226.6K households) provides demand breadth, but the property is isolated in the ownership core; rent levels align with area income but compete against ownership optionality rather than deep rental preference.
Source: US Census ACS 5-Year Estimates (2023) · 1 tracts (1mi)
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Limit 2 indoor pets per apartment. No exotic animals. Non-refundable pet fee of $350 for the first animal. $350 for each additional animal. Monthly rent $25 per pet.
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Appraisal Analysis – Village of Rowlett
The property appreciated 2.0% YoY to $47.6M ($191.1K/unit), reflecting modest market momentum in a relatively new asset (2016). Land represents only 1.7% of total value ($785.2K), indicating minimal redevelopment optionality—the improvements are the full story here. Single-year data limits trend visibility, but the valuation appears rational for a stabilized, Class A product; without comparable sales or prior appraisals, downside/upside scenarios remain undefined.
| Year | Total Value | Change |
|---|---|---|
| 2025 | $47,583,440 | +2.0% |
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