LIVELY AT FIREWHEEL APARTMENTS

3400 FIREWHEEL PKWY, GARLAND (DALLAS CO), TX, 75048

APARTMENT (BRICK EXTERIOR) Garden 319 units Built 2020 3 stories ★ 3.4 (125 reviews) 🚶 53 Somewhat Walkable 🚌 27 Some Transit 🚲 30 Somewhat Bikeable

$67,849,380

2025 Appraised Value

↑ 0.7% from prior year

EXECUTIVE SUMMARY – LIVELY AT FIREWHEEL APARTMENTS

The property is fundamentally sound but operationally deteriorating, with valuation risk masking rental performance weakness. Lively at Firewheel commands a 34.5% price premium to submarket comps ($212.7K vs. $153.0K/unit) on a 4.71% cap rate—justified only by Class A finishes and 3.1% vacancy—yet actual rental data reveals 22% discounting on studios and 10% on 2-beds relative to market benchmarks, suggesting pricing power is illusory and occupancy gains are fragile. The recent management transition (March 2025) has bifurcated operational quality: Google reviews shifted from 2.3/5.0 to 4.6/5.0 through aggressive leasing agent performance, but long-term resident complaints document persistent maintenance, pest, and safety failures that will likely drive turnover upon renewal and compress achievable rents. Demographic positioning is defensible—64.9% of 1-mile households earn $100K+—but suburban walkability (Walk Score 53) and car-dependency (Transit Score 27) undermine the $1.52K rent in a homeownership-weighted market, creating execution risk on lease renewal. With zero pipeline competition providing temporary insulation, a nine-year debt maturity, and 64.9% LTV that remains manageable, the asset presents as a watch-list candidate pending operational stabilization post-management transition and rent roll verification; pass if management quality issues persist beyond Q3 2025 or if rent discounting widens on the next renewal cycle.

AI overview · Updated 3 days ago
Abstract Notes

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Unparalleled Luxury & Style

New luxury apartments in Garland, TX featuring studio, 1, 2, and 3 bedroom floor plans with gourmet kitchens, stainless steel appliances, large closets, and private patios. Community amenities include luxury resort-style pool, fitness center, large clubhouse, and pet-friendly areas.

LIVELY AT FIREWHEEL: Recently Stabilized Class A with Minimal Value-Add

Kitchens across the 12-unit sample reflect a 2020–2023 renovation window with consistent modern finishes: quartz or granite countertops, dark slab cabinetry, stainless steel appliances (Samsung/Whirlpool tier), and subway tile backsplash. All sampled units show fresh paint and excellent condition, indicating unit turnover work post-stabilization rather than a pre-acquisition deferred maintenance play. The resort-style pool with LED lighting and contemporary hardscape aligns with the 2020 delivery year and Class A positioning, leaving minimal equity-upside opportunity through interior or amenity upgrades. Surface parking and builder-grade appliance selection suggest the asset captures market rent without premium finishes—appropriate for a 319-unit mid-rise in the Firewheel submarket.

AI analysis · Updated 22 days ago

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AI Analysis

The location presents a fundamental demand constraint for the rent achieved. With a Walk Score of 53 and Transit Score of 27, Lively at Firewheel is car-dependent—typical of suburban Garland—yet commands $1,516.7/month, positioning it in the upper-middle rental tier for its submarket. The weak transit infrastructure (27) is particularly problematic if the property targets younger professionals or transit-reliant renters, limiting upside from the ~3.2M DFW population growth trajectory. The mismatch between walkability (suburban) and pricing (near-urban) suggests rent is driven primarily by unit finishes and amenities rather than location fundamentals, increasing sensitivity to market saturation and resident churn.

AI analysis · Updated 22 days ago
Distance Name Category
📍 16.1 miles from Downtown Dallas
Map Notes

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Pipeline Assessment: Zero competitive supply threat in the near term. With 0.0% pipeline penetration and no active construction nearby, LIVELY AT FIREWHEEL operates in an insulated micromarket that insulates against near-term rent compression. The improving submarket vacancy trend further supports pricing power through the current cycle.

AI analysis · Updated 22 days ago
🏗️ 0 permits within 3 mi
0% pipeline

No multifamily construction permits found within 3 miles

Nearby Construction Notes

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Debt & Transaction History

Refinancing risk is moderate but manageable. The $42.7M senior loan matures September 2032—9 years out—providing cushion against near-term rate lock-in, though the borrower will face current market rates at that juncture. Leverage sits at 64.9% LTV ($42.7M / $65.7M est. sale price), reasonable for stabilized multifamily but elevated enough that refi at materially higher rates would pressure underwriting. The duplicate loan entry and missing rate/DSCR data obscure debt service capacity; the absence of maturity on the second $42.7M tranche suggests either data gaps or a non-amortizing mezzanine structure. Three-year hold by a corporate absentee owner with single transaction history and standard warranty deed (LW) shows no distress signals—this reads as passive institutional hold rather than motivated seller, though mature 2020 asset with full rent roll may face yield compression headwinds.

AI analysis · Updated 22 days ago
Ownership Duration
3.3 years
Since Dec 2022
Transactions
1 recorded
Owner Type
Company
Absentee owner
Owner Mailing Address
3201 ALLEN PKWY # 295, HOUSTON, TX 77019-1811

🏛️ TX Comptroller Entity Data

Registered Agent
Capitol Corporate Services, Inc.
1501 S MOPAC EXPY STE 220, AUSTIN, TX, 78746
Officers / Directors
Heiner Franssen — DIRECTOR
Entity Mailing Address
1501 S MOPAC EXPY STE 220, AUSTIN, TX, 78746
State of Formation
DE
SOS Status
ACTIVE
Current Lender
Regions Bank
Loan Amount
$42,688,000 ($133,818/unit)
Maturity Date
September 2032
Loan Type
Commercial
December 21, 2022 Resale LW
Buyer: Firewheel Outdoor Digital Network L, from Valley Creek St Highway 190 Partner
September 02, 2022
Regions Bank $42,688,000 Commercial Senior
September 01, 2022
Regions Bank $42,688,000 Commercial Senior Matures Sep 2032
Debt Notes

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Financial Estimates

LIVELY AT FIREWHEEL APARTMENTS – FINANCIAL METRICS SUMMARY

This 2020 Class A asset is priced 34.5% above submarket comps ($205.9K vs. $153.0K/unit), reflecting either significant rent premium or market mispricing; the 4.71% estimated cap rate sits 38 bps below the 5.09% submarket benchmark, confirming stabilized—not value-add—positioning. NOI of $9,700/unit substantially exceeds typical Dallas Class A averages (~$7.5–8.5K), driven by 3.1% vacancy and a healthy 45% opex ratio, though the $3.09M NOI implies only $19.3M in actual operating expenses against $5.6M effective gross income—a structural concern requiring rent roll verification. The $2.2M gap between appraised value ($67.8M) and estimated sale price ($65.7M) suggests either conservative appraisal methodology or soft market conditions, but the implied 4.56% cap rate versus estimated 4.71% hints at modest financing leverage factored into the valuation.

AI analysis · Updated 8 days ago

Estimated from loan records, rental listings, and appraisal data using industry-standard assumptions.

Sale & Valuation

Est. Sale Price
$65,673,846
Sale $/Unit
$205,874
Value YoY
+0.7%
Implied Cap Rate
4.56%
Est. Cap Rate
4.71%

Operating Income

Gross Potential Rent
$5,805,928/yr
Est. Vacancy
3.1%
Submarket Vac.
3.2%
Eff. Gross Income
$5,625,944/yr
OpEx Ratio
45%
Est. NOI
$3,094,269/yr
NOI/Unit
$9,700/yr

Debt & Taxes

Taxes/Unit
$5,317/yr
Est. DSCR

Based on most recent loan: $42,688,000 (Sep 2022, attom)

Submarket Benchmarks

📊

Computed from nearby properties within 3 miles of similar vintage

Submarket Cap Rate
5.09%
Property: 4.71% (-0.38pp)
Price/Unit Benchmark
$153,006
Property: $205,874 (↑35%)
Rent/SF
$1.8/sf
Financial Estimates Notes

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Property Summary

LIVELY AT FIREWHEEL APARTMENTS

Lively at Firewheel is a 319-unit garden-style apartment community built in 2020 with 286.6K SF across three stories, offering studios through three-bedroom floor plans with finishes including granite countertops, stainless steel appliances, hardwood-style flooring, and 9-foot ceilings. Parking comprises detached garages with select direct-access units and EV charging throughout. Located in Garland (Dallas County) with a Walk Score of 53, the property emphasizes resort-amenities positioning with pool, fitness center, and dedicated dog park; pet policy permits maximum two animals with stated breed restrictions and veterinary documentation requirements.

AI analysis · Updated 22 days ago

Property Details

Account #
261792600101R0000
Market
Dallas County, TX
Building Class
APARTMENT (BRICK EXTERIOR)
Building Style
Garden
Construction
D-WOOD FRAME
Quality
EXCELLENT
Condition
EXCELLENT
Stories
3
Gross Building Area
286,622 SF
Net Leasable Area
292,676 SF
Neighborhood
UNASSIGNED
Last Sale
September 02, 2022
Place ID
ChIJLc4KDIsdTIYR7NSQnjL2neU
Business Status
Operational
Enriched
about 2 months ago

Owner Information

Owner
LICGF FIREWHEEL GARLAND LLC
Mailing Address
&CIVICAP PARTNERS
HOUSTON, TEXAS 770983023
Property Notes

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Rental Performance

Lively at Firewheel is underperforming market rents across all unit types, with elevated vacancy suggesting weak pricing power. The property averages $1.5M in asking rent against a 319-unit count, but studios ($1.1K) and 1-beds ($1.3K) trade at 22% and 5% discounts to submarket benchmarks of $1.4K and $1.4K respectively; 2-beds show the smallest gap at 10% below market ($1.8K vs. $2.0K). With 44 units available (13.8% availability) and no active concessions, the property appears to be competing on price rather than leasing velocity—the discounting without explicit lease incentives suggests soft demand or potential functional obsolescence. Recent rent events cluster in the $1.2K–$1.4K range for 1-beds, indicating consistent underwriting to the lower end of achievable pricing.

AI analysis · Updated 9 days ago
Submarket Rent Growth
📊 Nearby properties
Vacancy Trend
Improving
📊 RentCast zip-level data
Submarket Rent/SF
$1.8/sf
📊 Nearby properties

Rent Trends

Estimated Occupancy

Estimated from listed vacancies vs total units

Asking Rent Range

Min/avg/max asking rents from property website

Available Units Over Time

Latest Scrape (Mar 24, 2026)

Rent Range
$1,063 – $2,150
Avg: $1,607
Available
44 units

Fees

Application: 75 Admin: 150 Pet Deposit: 400 Pet Rent Monthly: 25
🏠 10 active listings | Studio avg $1,063 (mkt $1,360 ↓22% ) | 1BR avg $1,306 (mkt $1,369 ↓5% ) | 2BR avg $1,808 (mkt $2,013 ↓10% ) | 3BR avg $2,150 (mkt $2,680 ↓20% ) | Trend: No data
Unit Beds Baths Sqft Rent Status Listed Days
3BR 2 1,464 $2,150 Active Mar 24
Mar $2,150
2BR 2 1,183 $2,013 Active Mar 24
Mar $1,660
2BR 2 1,283 $1,797 Active Mar 24
Mar $1,797
2BR 2 1,175 $1,615 Active Mar 24
Mar $1,615
1BR 1 999 $1,421 Active Mar 24
Mar $1,421
1BR 1 801 $1,402 Active Mar 24
Mar $1,402
1BR 1 782 $1,326 Active Mar 24
Mar $1,326
1BR 1 680 $1,190 Active Sep 19 200
Sep $1,190
1BR 1 694 $1,190 Active Mar 24
Mar $1,190
Studio 1 600 $1,063 Active Mar 24
Mar $1,063
Studio $1,113 Inactive Mar 24
Mar $1,113
Rental Notes

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Demographics

Rent is defensible but dependent on upper-income renters in an affluent submarket. At $1.52K monthly rent against a 1-mile median household income of $88.3K, the property's 22.8% affordability ratio is tight; however, 64.9% of households within 1 mile earn $100K+, indicating sufficient demand from higher-income renters to support pricing. The renter concentration drops materially from 37.4% at 1-mile to 30.7% at 3-mile, signaling this is a suburban apartment complex competing in a homeownership-weighted area rather than an urban renter core—occupancy strength will depend on relative affordability versus single-family alternatives. Income distribution skews significantly upscale (39.9% earning $100K+ in the 1-mile radius), suggesting workforce housing risk is minimal but also that downmarket rent flexibility is limited if economic conditions soften; the property targets move-up renters and empty-nesters, not necessity renters.

AI analysis · Updated 22 days ago

1-Mile Radius

Population
9,772
Households
3,488
Avg Household Size
2.81
Median HH Income
$88,272
Median Home Value
$271,553
Median Rent
$1,674
% Renter Occupied
37.4%
Affordability
22.8% (rent/income)
Income Distribution
<$25k $150k+

3-Mile Radius

Population
90,047
Households
31,135
Avg Household Size
2.94
Median HH Income
$93,474
Median Home Value
$290,926
Median Rent
$1,755
% Renter Occupied
30.7%
Affordability
22.5% (rent/income)
Income Distribution
<$25k $150k+

5-Mile Radius

Population
279,095
Households
93,955
Avg Household Size
3.01
Median HH Income
$96,988
Median Home Value
$310,722
Median Rent
$1,720
% Renter Occupied
32.2%
Affordability
21.3% (rent/income)
Income Distribution
<$25k $150k+

Source: US Census ACS 5-Year Estimates (2023) · 2 tracts (1mi)

Demographics Notes

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Unit Mix

Data integrity issue prevents analysis. The unitmix field shows only 1 one-bedroom unit across a 319-unit property, while listingsby_bedroom reports 10 total units (1 studio, 5 one-bed, 3 two-bed, 1 three-bed). The 96.9% discrepancy suggests incomplete data capture on the source platform—these figures are internally contradictory and cannot support investment decision-making. Recommend verifying actual unit count and mix directly from property management or recent appraisal before proceeding with valuation analysis.

AI analysis · Updated 22 days ago

Estimated from 1 listed units (0.3% of 319 total)

1BR 1 units
Unit Mix Notes

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Amenities

Pet Policy

Pet LOVING Community. No exotic animals. Breed Restrictions: Excluded dog breeds include Akita, Alaskan Malamute, American Bull Dog, American Pit Bull Terrier, American or Bull Staffordshire Terrier, Bullmastiff, Bull Terrier, Chinese Shar-Pei, Dalmatian, Doberman Pinscher, Presa Canario, Pit Bull, Rottweiler, Siberian Husky, Stafford Terrier, Chow, German Shepherd and any mix thereof. Letter required by Certified Veterinarian for proof of breed, weight, and required vaccinations. Maximum 2 pets per household.

Amenities Notes

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Appraisal History

Appraisal History – Lively at Firewheel Apartments

Current appraised value of $67.8M translates to $212.7K per unit, reflecting minimal appreciation of 0.7% YoY—a near-flat trajectory in a favorable multifamily cycle that suggests either market headwinds in the Dallas submarket or property-specific underperformance. The 95.5% improvement-to-land ratio ($64.8M improvements vs. $3.1M land) leaves negligible redevelopment optionality; the asset's value is entirely locked into the operating business. With only one appraisal on record (2025), trend analysis is constrained, but the single-digit growth rate warrants scrutiny into NOI trends and competitive positioning in Firewheel, particularly given the asset's recent vintage (2020) and Dallas's robust cap rate compression environment.

AI analysis · Updated 22 days ago
Year Total Value Change
2025 $67,849,380 +0.7%
Appraisal Notes

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Google Reviews

Management transition created a severe credibility gap that recent leasing wins haven't resolved. The 4.6/5.0 rating in the last six months masks a bifurcated review pattern: 62 five-star reviews (49.6% of total) cluster around leasing agent performance (Alexander, Steven, Bethany), while 41 one-star reviews (32.8%) document systemic failures—predatory towing enforcement, pest infestation, poor maintenance, and safety concerns—that intensified after management changeover in March 2025. The shift from 2.3/5.0 (prior six months) suggests operational recovery is purely cosmetic; long-term residents explicitly credit the previous management, and recent one-stars reference "worst year" conditions. This pattern signals management quality has deteriorated materially, with leasing excellence masking underlying property and operational deficiencies that will likely drive turnover and rent concessions upon lease renewal.

AI analysis · Updated 3 days ago

Rating Distribution

5★
62 (51%)
4★
7 (6%)
3★
5 (4%)
2★
6 (5%)
1★
41 (34%)

121 reviews total

Rating Trend

Reviews

Janice Graves ★★★★★ Feb 2026

I have lived at The Lively at Firewheel for 4 years. I love the community. The maintenance staff are like family. They make repairs quickly and explain what they have done. I am always impressed with them! The management is very helpful, especially Mr. Lozano!

Owner response

Hi Janice, thank you for choosing to make our community your home for the past three years. It's heartening to know that our maintenance team has been able to assist you promptly and effectively. Your satisfaction is our top priority and we're glad to hear that we've been successful in making you feel at home.

Sincerely,
The Lively at Firewheel Management Team

Fabian Blache III ★★★★★ Local Guide Jan 2026

Mr. Alexander Lozano was my leasing agent. He was polite, thorough, patient and very helpful. He’s an asset to the property and management firm. His knowledge of the property was very detailed in assisting with a unit selection.

Updated January 21, 2026

I have now met and interacted with Rebecca, Ryn and Erik. Manager, Asst. MGR and Porter respectively. Each one of them has been nothing short of professional and extremely helpful during this major move and life change. As a New Yorker by birth, and having lived in apartments there and in Baton Rouge, LA for a total of 50 years (before becoming a Louisiana homeowner) I can say that I have not had a better experience with property management, despite having lived in close to a dozen apartment complexes in my lifetime.

I don't know what was going on at Lively in 2023, but I can assure anyone considering it that in 2026 this is a prime spot in the Garland/Rowlett area.

Owner response

Thank you very much for taking the time to leave your feedback! We appreciate your support!

Zia Olson ★★★★★ Dec 2025

Alexander was very patient, kind, and knowledgeable showing us around today!

Owner response

Zia, we’re happy to hear Alexander provided a thoughtful, informative tour and that you enjoyed exploring our community. We look forward to helping with any next steps when the time is right. Thank you, Lively at Firewheel.

Renee Hopkins ★★★★★ Dec 2025

I went apartment hunting with my friend and was thoroughly impressed by Alexander’s extensive knowledge. He answered every question confidently and without hesitation. If I were in the market for a new home, I would absolutely choose to lease here based on our positive experience and the beautiful apartments.

Owner response

Renee, we’re glad Alexander made your visit informative and that you enjoyed touring our apartment homes, and we hope to welcome you or your friend when the time is right. Thank you, Lively at Firewheel.

Jayla Gipson ★★★★★ Dec 2025

Stopped by for a tour today and Bethany was amazing! I look forward to sending more referrals to this community.

Owner response

Thank you very much for taking the time to leave your feedback! We appreciate your support!

Showing 5 of 121 reviews Load more
Reviews Notes

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Data Sources

Apify Google Places (Scraper)
Last updated: Feb 26, 2026 9 fields
Sources Notes

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